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ICONSIAM, the global landmark along the Chao Phraya River and a key project by Siam Piwat Group, the owner and operator of premium global shopping destinations, in joint venture with Charoen Pokphand Group (CP) and Magnolia Quality Development Corporation (MQDC), has strengthened its position as the number one global destination in the hearts of tourists worldwide. Recently, ICONSIAM’s success was highlighted by winning the Asia’s Most Innovative Shopping Experience award at the Cathay Members’ Choice Awards 2024, organised by Cathay Pacific Airways. This award, based on votes from Cathay Pacific members around the world, recognises ICONSIAM as the top destination for delivering the best travel experience in Asia.
This prestigious accolade underscores ICONSIAM’s exceptional ability to provide visitors with a truly unique and engaging shopping experience, blending creativity with cutting-edge innovation. Pioneering new concepts in development, ICONSIAM showcases the best of Thailand, fused with global excellence. Offering an exceptional shopping experience, featuring luxury and lifestyle brands, diverse fashion choices, and a wide selection of restaurants along the scenic Chao Phraya River, ICONSIAM creates an unforgettable experience for both Thai and international tourists from all corners of the globe.
ICONSIAM has not only achieved the highest recognition for its innovative shopping experiences but has also reinforced its position as a global destination through its year-round calendar of world-class events that celebrate Thai arts and culture, elevating the cultural experience for visitors worldwide.
The Asia’s Most Innovative Shopping Experience award reflects ICONSIAM’s commitment to the vision of its founding partners, Siam Piwat Group and Charoen Pokphand Group, both of which emphasise innovation and leadership in pioneering new ideas. This dedication aims to exceed expectations and continuously meet customer needs, contributing to the sustainable growth of Thailand’s economy.
Siam Piwat Group, the leader in developing world-class destinations, continuously strives to offer extraordinary and unique experiences to tourists. Through its collaboration with Cathay Pacific, one of the world’s leading airlines, Siam Piwat Group consistently creates exclusive services and benefits for ONESIAM and airline members, raising the bar for premium travel and lifestyle experiences without limits.